Break free from the ordinary with Eastpak.
Luggage and Backpack brand Eastpak is inviting customers to ‘break free from the ordinary and embrace the true you or whatever version you want to be’ with their latest brand campaign.
This year’s 2024 launch theme: Resisting the Dullness of Reality Through Fantasy sees Cosplay take centre stage with a series of fun and striking photographic images of Cosplayers modelling this season’s popping colourful designs.
Disrupt the monotony of your daily routine with the bags and accessories you carry. Embrace your unique personal style or channel your alter-ego with iconic styles in colours and designs beyond your imagination. Because this is how you resist the dullness of reality through fantasy.
Built upon the foundation of its ‘Built To Resist’ ethos the heritage brand (launched in 1952) continues to evolve its products through innovative collections and collaborations with artists and designers, creating endless opportunities for creative self-expression while empowering positive movement.
See more at Eastpak.com
